The Women Network snagged an exclusive interview on Nov.
12 with LinkedIn’s resident career expert, Nicole Williams. In conjunction with
being LinkedIn’s Career Expert, Nicole Williams is the bestselling author of
“Girl on Top: Your Guide to Turning Dating Rules into Career Success,” and
Secret’s Career Confidence Coach. Nicole’s resume further includes two other
books, a place on Forbes’s Top 10 Career Websites for Women, and is a regular
guest career expert on GMA, CNN and Today. Ready for the answers on how to
navigate some of the most daunting aspects of your career? Well … read on!
The Women’s Network: When you’re just starting out in your
career, what’s the best way to network?
Nicole Williams: Many young women think of networking as a
dirty word, when in fact it’s just all about getting to know others and building
relationships. Don’t get caught up in, “I need to get everything out there in
five minutes” or that networking has to happen at the office or at a
networking-specific event. Networking is a two way street, founded upon a real
conversation. Build an arsenal of get-to-know-you questions ranging from “where
are you from” to “what’s your favorite part of your job;” people love to talk
about themselves and once you establish who they are and what you have in
common, the conversation will flow more naturally. When you network at the dog
park or coffee shop start with, “What a beautiful day” or “What breed is your
dog?”
TWN: Companies may receive 1000s of applicants for one
position and interviews can be difficult to land. What advice can you give to
land the interview?
NW: It really can be a black hole out there for resumes so
my suggestion is always to try and find a connection. Take a look at the
companies and people you would like to work for on LinkedIn. Are you 2nd or 3rd
tier connected (who knew that your uncle worked for IBM and is connected with
the VP of Marketing) and or do you have an affinity ie: you went to the same
college. If you don’t have a connection learn everything you can about the
company and target your resume – use the same language the company does to
describe your experiences and skills.
TWN: How can you turn an internship into a job offer?
NW: Think of your internship as an audition. I meet so many
young women who go through their internship with the attitude of, “This isn’t
what I want to do anyway” so they don’t perform to their full potential. No
matter what the position and regardless of what you’re getting paid (or not
getting paid), perform as if your career depended on it … it just might!
TWN: First impressions are everything, what are your top
three dos and don’ts for that first meeting?
NW:
- Do a trial run and video record it: Have a friend or family
member tape you answering a few classic interview questions while they or
someone else records you on their phone. It’s so helpful to be able to look at
yourself objectively. Is that the most flattering outfit? Does it ride up too
high or does the blouse gap and expose your bra. Do you have a white mark on
your dress from deodorant? These are things you want to know going into the
meeting. And one thing you really don’t want to worry about is how you smell.
Secret partnered with the authorities in taste & smell research (Monell
Chemical Senses Center) on a recently published peer-reviewed study that
revealed stress sweat odor causes people to negatively judge women’s
confidence, competence and trustworthiness – perceptions we can’t afford to
underestimate in crucial career moments and first impression meetings. That’s
why I love the new Clear Gel form of the Secret Clinical Strength Collection
(available now on Secret Store, along with more of my career confidence advice)
to protect against stress sweat odor and white marks, to keep you feeling 100%
confident.
- Do your research: Before the meeting, go on LinkedIn and
check out the profile of the person you are meeting. You will make a great
impression by knowing where they went to school or where they worked
previously. Your interest and knowledge will come off as professional and
flattering.
- Don’t focus on you: Be prepared with an arsenal of
get-to-know-you questions. One of the ways you make the most favorable first
impression is to focus on them … not you.
TWN: What’s the best way to ask for a raise?
NW: This isn’t a conversation you want to have on the fly.
Schedule a time to sit down to discuss your performance – this also gives them
a heads-up regarding what the conversation is going to entail so they can
prepare. Before the meeting do your research. The primary thing you need to
understand is the revenue model of the company you are working for and how your
efforts have specifically contributed to the company’s bottom line. Money
trades for money and if you want more, you need to explain how your efforts
contribute to the company revenue.
TWN: How do you handle a difficult boss?
NW: It’s a tough one. If they are difficult because they are
tough/hard on you, think of all the advantages that come with it in terms of
learning and experience. This boss may see potential in you that you don’t and
is pushing you to your limits to your advantage. If it’s simply a bad boss (to
clarify, not abusive) find someone else to mentor with and learn from and take
notes on what you won’t do when you become the boss.
TWN: How do you handle a difficult coworker?
NW: You can take one of two approaches. If the behavior is
just annoying, move away from the problem as much as possible. Make it clear
when they come to complain at your desk that you’re working and don’t have time
to chat. If this person is demonstrating bully-like tactics you need to address
it head-on. Tell them you don’t appreciate whatever it is that they are doing
and just like in the schoolyard, they are going to move on to an easier target.
If after attempting to address the issue yourself, and if this coworker is
impacting your professional performance, take it to your boss.
TWN: What advice can you give for the work/life balance?
NW:
- Have a solid sense of priority so that when you are faced
with a myriad of options to do, you know clearly where to invest your time.
- Focus on what you are doing. When you are at work, dig in
and expect that your childcare will call if there is an emergency and vice
versa, when you are with your child focus on them.
- Delegate. Be realistic about what you need to do and what
you don’t need to do. For a lot of us it’s a matter of loosening the reigns of
control in our personal and professional life and trusting the contribution of
others. Also consider ways to tap into help to maximize your time in a certain
area; it may be in your best interest to spend extra time on your project and
hire someone else to clean the house.
TWN: What advice can you offer to women re-entering the
workplace?
NW: Learn how to translate the work you did while taking
care of your family into business-like terms. If you raised $10,000 at the
annual school fundraiser, it’s worth mentioning.
For Nicole’s 100% confidence tips visit Secret, and for more
expert career advice, visit Nicole’s website. Note: A very special thank you to
Nicole Williams for taking the time answer questions and share her priceless
advice.
